French start-up: 1st Interactive TV gambling channel in France, with an extension to all digital platforms such as the Web and mobile telephony. It started as an idea in a bar, followed by years of fighting a state monopoly with little resources and huge technical and commercial challenges.
Co-founded CashTV to become France's first interactive TV gambling channel, despite the state monopoly of Française des Jeux.
CashTV was successfully launched on Canal Satellite in April 2004, followed by launches on the Internet and on mobile platforms. Thanks to the value created by the merger with "Que Des Jeux", the business was sold to "Groupe Partouche", the No 1 Casino group in Europe in 2006.
Cash Chrono went live on Canal Satellite early 2004 and was a 7 out of 36 lottery, with a 20.000€ draw every 15 mins. 18 months of hard work and the 1st game of its kind in France was born!
This "overlay" version enabled us to establish revenue-sharing partnerships with live TV channels: a simple pop-up appears so the viewer can play while watching his program.
A popular version of Video Poker launched after we managed to raise enough equity to build more games...
One of the many versions of slot machines featured on CashTV. The technical limitations of the platform were always challenged by our technical team!
One of first games designed for CashTV.com. Go around the world, choosing your next city to win 10.000€... Actually, just a scratch card in disguise for players' fun :)
Thanks to the investment by Groupe Partouche, CashTV grew up to become a major player across platforms in France.